PRAVANA is the creative color category innovator with its award-winning VIVIDS collection and has one of the industry’s largest semi-permanent creative color. Chromasilk VIVIDS Direct Dye are the most vibrant, long-lasting colors available anywhere. These semi-permanent colors and are applied directly to clean, dry, pre-lightened hair and is not mixed with any developer.
Benefits:
- The industry’s largest semi-permanent creative color collection.
- Intermixable with any VIVIDS shade for an array of color creations.
How To Use:
- Wear suitable gloves to prevent staining.Do not mix with developer.
- For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.
- Process 20-30 min at room temperature.
- Rinse with cool water until water runs clear and condition with care regimen.
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