Semi & Demi Colour

  • Joico Blonde Life Demi Gloss 9SB Ice Queen 2oz

Joico Blonde Life Demi Gloss 9SB Ice Queen 2oz


Blonde Life Demi Gloss shades are the most versatile tool in the entire Blonde Life system—allowing you to tone and customize pre-lightened hair with seven stunning shades you can mix and match to your clients needs.

Benefits:

  • One formula tones, glazes, & glosses. Helps refresh dull, brassy blondes.
  • Leaves hair looking luminous and shiny.
  • Intermixable shades for customizable results in one step.
  • Ideal viscosity for drip-free bottle application.
  • Ammonia-free formula.
  • Formulated with bond-building Arginine + our signature Tamanu & Monoi oil blend for beautiful blonde hair.

How To Use:

  • Mix 1:1 with 5 Volume Joico Developer of your choice.
  • Best applied with a color applicator bottle. When mixing in a bottle, add developer first, then color and shake well.
  • Process up to 20 minutes or until desired tone is achieved, at room temperature.
  • Rinse thoroughly. Shampoo with Blonde Life Brightening Shampoo.
  • Rinse well. Apply Blonde Life Brightening Masque and leave in for 5 minutes.
  • Rinse thoroughly and towel-dry hair. Style as usual with your favorite Joico products.
  • For damage protection, use with Joico Defy Damage ProSeries 1 before color service and Joico Defy Damage ProSeries 2 for a post-color service treatment.

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